Inicia Incorporated launches First Drum Films Himalayas project, a documentary of an epic motorcycle ride to the highest motorable road in the world : Khardung La at 18,380 feet.
Company CEO Bruce T. Dugan came to India in 2012 for a 90 day stay. Five years later he is still there after launching the digital agency Incognito Worldwide India Pvt. Ltd in Bangalore. With younger colleagues he spend his free time traveling around the country by motorcycle. He recently started a blog to document some of his explorations in this varied and fascinating place.
Now the crew intends to travel the most dangerous and highest motorable road in the world, as they ride to Khardung La (Ladakh) high in the Himalayas — on the borders of India, Pakistan, China and Tibet.
They’ll leave on motorcycle from Bangalore following an extensive route: Bangalore –> Delhi –> Chandigarh (+260 kms)–> Manali (+330 Kms)–> Tandi (+130 Kms)–> Sarchu (+140 Kms) –> Leh (+280 Kms) –> Khardung La.
Inicia Incorporated Launches First Drum Films Himalayas Project
On this epic ride they’ll be challenged by the elements: water-filled roads, mud, snow, fatigue. At 60 Bruce says “I’ve wanted to do this ride for a few year now, and I think it’s now or never. I recognized my own mortality when I turned 50, though I didn’t feel the effects of ago until just recently. I can’t regret a past I can’t change nor dream of a future that may never come. I have to live in this moment, this time, this experience and hold on with both hands. ”
First Drum Films will co-produce the adventure in conjunction with the non-profit PRception Travel Films announced in a press release today.
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